Ready2 Partnerships

READY2 BRAND
PARTNERSHIPS

Connect your brand with runners and cyclists through race packs, athlete content, event activations and digital campaigns.

Proven Results

PROVEN CAMPAIGN
RESULTS

Real campaign performance from Ready2-led brand activations, giveaways and community campaigns.

4M+

Campaign Reach

across a single campaign

250K+

TikTok Views

per video

23K–44K

Instagram Views

per video

500+

Emails Generated

from a single giveaway

Based on recent Ready2 campaign performance across running and cycling events in South Africa.

The Opportunity

WHY JOIN
THE PACK?

Runners and cyclists do not want another advert. They want products they can use, test and trust. Ready2 puts your product directly into their hands through race packs, digital campaigns, ambassadors, expo coverage and race weekend storytelling.

Product in Hand

Your product physically placed in race packs handed to runners and cyclists at premier South African events.

Digital Exposure

Campaign videos, social posts and email coverage reaching a highly engaged sporting community.

Athlete Content

Ready2 ambassadors and athletes authentically using and reviewing your product on camera.

Expo Visibility

Brand presence at race and cycling expos where thousands gather in the days before each event.

Runner Community

Direct access to South Africa's most passionate running community across all race distances.

Cycling Community

Reach committed cyclists through targeted activations at key cycling events and campaigns.

Trusted By Brands

BRANDS WE'VE
WORKED WITH

Ready2 has partnered with leading brands across running, cycling, nutrition, recovery and lifestyle categories.

Gilnokie
32Gi
Ass Magic
BibBoards
Garmin
Red Bull
Col'Cacchio
Biogen
Gilnokie
32Gi
Ass Magic
BibBoards
Garmin
Red Bull
Col'Cacchio
Biogen
Gilnokie
32Gi
Ass Magic
BibBoards
Garmin
Red Bull
Col'Cacchio
Biogen
NutritionRecoveryPerformanceLifestyleTechnologyFood & Beverage

Join The Pack

JOIN LEADING BRANDS ALREADY WORKING WITH READY2

Ready2 helps brands connect with runners and cyclists through authentic product experiences, athlete storytelling and event activations.

Event Activations

WHERE YOUR BRAND
MEETS THE COMMUNITY

Ready2 creates product discovery opportunities at some of South Africa's most recognised running and cycling events.

Running Events

Two Oceans Marathon

Digital + Physical

Cape Town Marathon

Digital + Physical

Comrades Marathon

Digital Only

Run Your City Series

Series Opportunity

Totalsports Women's Race

Digital + Physical

Knysna Marathon

Digital + Physical

Nelson Mandela Bay Marathon

Digital + Physical

Gun Run

Digital Only

Cycling Events

Cape Town Cycle Tour

Digital + Physical

Selected Cycling Events

Series Opportunity

Each Opportunity Can Include

Product inclusion
Digital campaigns
Athlete content
Social media exposure
Expo coverage
Race weekend storytelling
Product discovery
Community engagement

Not every event offers the same opportunities. Availability, event format and activation options vary throughout the year. Contact Ready2 to discuss the best fit for your brand.

How We Work Together

PARTNERSHIP
OPTIONS

Partnerships are tailored by event, brand goals and campaign scope.

Digital Partnership

Digital campaign

A focused digital visibility package designed to introduce your brand to the Ready2 community.

Brand mention and community visibility across Ready2 digital channels.

  • Brand campaign inclusion
  • Community exposure
  • Social media visibility
  • Campaign reporting
MOST POPULAR

Community Partner

Product inclusion in selected race/event packs, community visibility and authentic athlete use.

Put your product directly into the hands of runners and cyclists at premier South African events.

  • Product in race packs
  • Campaign video coverage
  • Social media coverage
  • Email newsletter feature

Featured Brand

Enhanced digital campaign

A premium digital feature designed to give your brand stronger visibility and dedicated storytelling.

No product supply required. No physical activation.

  • Featured brand campaign inclusion
  • Dedicated brand highlight video
  • Product or service feature
  • Dedicated brand spotlight

Activation Partner

Event-specific exposure, product sampling, content creation and campaign integration.

Combine physical activation at race events with digital content and community-level product discovery.

  • Race pack product inclusion
  • Dedicated product video
  • Priority social coverage
  • Email newsletter headline
  • Expo activation support
NEW

Giveaway Campaign Partner

A dedicated giveaway campaign — lead generation, email acquisition, follower growth and brand awareness.

A marketing product, not a sponsorship. Ready2 builds, promotes and manages the full giveaway campaign around your prize.

  • Dedicated giveaway landing page
  • Lead capture & email collection
  • Social & story promotion
  • Winner selection support
  • Campaign reporting
EXCLUSIVELIMITED AVAILABILITY

Official Event Partner

Premium campaign position, category exclusivity, athlete integration and high-impact brand exposure across a full event campaign.

Own the campaign. Your brand leads the Ready2 story for the full event cycle — from launch to race day.

What's included

  • Campaign naming rights
  • Category exclusivity
  • Athlete integration
  • Full premium coverage
  • Expo headline presence
  • Priority across all channels
Custom Partnerships

LOOKING FOR
SOMETHING
DIFFERENT?

Every event and campaign is unique. Ready2 can build custom partnerships around your brand, audience and objectives.

LET'S TALK
Product inclusion
Athlete partnerships
Digital campaigns
Event activations
Expo presence
Category exclusivity
Series partnerships
Official event partnerships
Get Started

READY TO JOIN
THE PACK?

Let's put your product where it belongs — in the hands of runners and cyclists.

We'll get back to you within 48 hours.

YOUR PRODUCT.
THEIR RACE.
THE PERFECT MOMENT.

JOIN THE READY2 RACE PACK